What's in a name?
When choosing a name it was important to me to pick something that honored my family. This whole project is about families, after all. It's about bringing preparation, health, wellness and memories. And for that reason, I wanted to choose a name that would be meaningful to my own family and also encompass the heart of the house being a home for our entire community.
Like I mentioned before, it all ties back to family. And my crew is the Wolfe Family. We're a quirky, fun group, so naturally we always enjoy a good play on the surname. If there's a family business, you can bet we incorporate some Wolfe pride into the name.
My father in law, Charlie Wolfe, who has been our main source of support for this big adventure is the founder and CEO of WolfePak Software here in Abilene where he's done business for over 30 years.
Wolfe & Company, in operation for more than 40 years, is home to several of the people we love most. Bobbie Wolfe, my husbands grandfather, has truly committed his life to Abilene and to his family - he even officiated our wedding ceremony seven years ago.
Then there's Howlin' Dyes, owned by my favorite sister in law, Corrie Wolfe. You've likely seen her wearable art all over town - from Thursday nights at the local Art Walk, to her frequent set ups at local attraction, Play Faire Park.
When my husband and I decided to create our own "baby business" we knew we had to go with a name that shared both our love for our family and our love for the good people of Abilene.
Thus, The Den | a Wellness Place was born - a gathering place for business owners who are focused on making people feel healthy, loved and welcome!
Renovations are still in progress - you wouldn't believe the difference already! As always, keep an eye out - I'm sharing the entire "pregnancy" with you guys. I promise, it'll take WAY less than 9 months!